Anytime the personal information is being collected online the visitors and users of the site should pay attention that what kind of information in being collected and how and why this information is collected. In some sites this maybe straight forward but there is a need to prevent the misuse of information. A privacy or confidentiality policy is found directly on a website. In fact, every website should have a privacy policy. When customers enter their information into a website they may not be sure and have worries that for what their information will be used and also how their information is retained.
So, having a privacy policy on your site will ensure the visitors and customers that their entered information will not use for any unwanted and unfair purposes. In addition, a privacy policy will force the website owners to secure the personal information that is stored and it is important that privacy policy be written and very clear to website visitors.
I think every person who is going to run a business website needs to be aware of misuses of information that happen intentionally or unwontedly. Such as using email addresses to send spam mail or misuse of credit card details. So, the implementing of these policies is a great attempt to prevent such crimes and also to have a successful business website.
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